Her most relevant brand planning experience includes MapleMark Bank, Compass Bank, Guarantee Bank, SharePlus Bank, Southwest Securities and Tollerson Wealth Management. Additional experience covers a wide range of categories including restaurants, airlines, hotels, supermarkets, universities, museums, convenience stores, packaged goods, professional services firms – even deceased film stars, to name a few.
Karen has handled brand development efforts for national brands, regional brands, startup brands and those with a long heritage. In every case, the goal is to combine insightful, disciplined thinking with a creative, collaborative process to help brands and humans connect.
When she’s not thinking about brands, she enjoys discovering new restaurants and planning the next trip abroad. She is a runner and recently survived her first marathon. She and her husband reside in Dallas and have one daughter who has recently graduated from college.